Yep, we’re still in a pandemic 👎🏼 So shifting your messaging to deliver sensitive, relevant and engaging marketing is paramount. Marketing comms need to focus on understanding audiences and the three very clear stages we’re all finding ourselves in:
•Stage 1: Fear of the unknown
•Stage 2: Settling, the new reality
•Stage 3: Light at the end of the tunnel
We’ll continue to discuss and share ideas on shifting your messaging during these phases in the coming weeks, so stay tuned! 📢 – Darnelle
Subscribe for the latest marketing trends, tips and news. Delivered every week, direct to your inbox.
DO YOU WANT TO GET SPECIAL NEWS?
The K.I.S.S Marketing Agency acknowledges the Dharawal people as the Traditional Custodians of the land on which we operate. We value and celebrate Dharawal culture and language, and acknowledge Dharawal people’s continuing connection to the land, the sea and community. We pay respect to the Elders and their families, past, present and emerging, and through them, to all Aboriginal and Torres Strait Islander peoples.
